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joy The Imaginary

Ryan Gosling Cheer

I find it fascinating that professionals, okay mostly women, of all stripes are using the Ryan Gosling meme to remind themselves that the work they do is important, or what they’re learning is important, or that being a feminist is important. It’s great to see popular culture re-purposed for personal cheer rather than commercial goals. Special bonus when that culture happens to have dreamy blue eyes (though I’m not one for blonds).

I love re-purposing, repackaging, re-imagining life, and if takes Ryan Gosling’s face and body to get a few more PhDs minted, then yay for them, yay for him, and yay for this online world where people with blogs can transform mass culture into something intimate, funny and unexpected again.